The path to beautiful skin, entrusted to the hands of an artisan. Premium sheet mask made from hand-made Japanese paper. Beautiful Skin Artisan

For plump, baby-like skin.

Premium care mask that’s gentle
and comfortable, for baby-like skin.

Recommended users
Women who want skin care that's richly moisturizing, while also gentle to use.
Lightweight & Fresh

Babyish
Mask

Babyish Babyish Mask

Carefully formulated
for people in their 20s,
for plump,
baby-like skin.

Restoring skin in a changeable condition and
prone to problems like acne is
the first step to baby-like skin.
Babyish delivers plentiful moisture deep
into your skin* with every-day care.

Fluffy and thick sheet
made with Japan-grown cotton

This cotton mask is soft on skin,
and fits gently on your face.
It delivers fresh hydration deep into your skin*.

*Stratum corneum

Gentle on skin, with weak acidity and
a formula free from six irritants

  • No added fragrance
  • No added color
  • Mineral oil free
  • Alcohol free
    (ethyl alcohol)
  • Surfactant free
  • Silicone free
  • Weak acidity
Soft & Rich

Babyish Precious

Milky
Mask

Babyish Precious Ultra-rich Mask

Feels extra-hydrating *1
Rich milky formula
replenishes
oil and moisture balance

Newly-developed “Ceramide Moisture Barrier Care”
turns even dryness-troubled skin
into plump baby-like skin.


*1Compared to conventional products
*2Formulated with Baby Skin Veil Ingredient similar to the lipids that protect a baby’s skin from dryness, etc.

Mask adheres even better
with new shape *! Now an even more perfect fit

We’ve improved the mask shape
so it fits even better around the eyes and mouth.
Material is very rare and doesn’t contain impurities (binders),
so it’s gentle on the skin.

*Cholesteryl oleate and glycerin, GL is glycerin. Bemliese® is a cupro non-woven fabric from Asashi Kasei (corporation). Registration No. F47X291

Free from six irritants

  • No added fragrance
  • No added color
  • Mineral oil free
  • Alcohol free
    (ethyl alcohol)
  • Silicone free
  • Ultraviolet absorber free
天然精油使用

Babyish

Morning Care Mask

ベイビッシュ 朝ケアマスク

Complete morning skin care in just 30 seconds!
A morning-use mask for beautiful,
baby-like skin and better makeup application.

Just roll out of bed, apply,
and go straight to foundation!

  • An instant
    charge of moisture

    Permeating-type

    Hyaluronic acid / Collagen
    Amino acid*3GL

  • Lasting moisture
    defends from external stimuli*4

    Baby Barrier Ingredient*5GL

  • Dullness*6
    & pore care

    Keratin-softening ingredient (malic acid)
    Coix seed extract GL (moisturizer)
    Vitamin C derivative*7
    (product antioxidant)

*3 Glycerin *4 Dryness caused by UV rays *5 Glycerylamidoethyl Methacrylate/Stearyl Methacrylate Copolymer, BG
*6 Due to dryness *7 Disodium Ascorbyl Sulfate GL is glycerin

Ultra sealing!
Uses a soft sheet made in Japan.

Elastic sheet fits snugly to your face!
Feels smooth against skin and seals tightly.

  • Stretch design
    Stretches easily to stick
    snugly to your face.
    Doesn't easily peel off, so you can wear it even on a busy morning.

  • Tissue box package makes it easy to
    instantly remove and open each mask.
    Even the lid is easy to open
    and close for your convenience.

Directions:

  • 1

    Remove a sheet,
    open it on the left and right,
    then place against your face.

  • 2

    Finished in 30 seconds!

  • 3

    After removing the mask,
    use it to gently wipe your face
    and remove dead skin
    for a super smooth finish!

    3
Low-irritant formulation, four-times tested

Babyish
Precious

Ultra-rich Mask

Babyish Precious Ultra-rich Mask

Gentle to use
on sensitive dry skin.
For plump, baby-like skin.

Made with a specially-selected botanical formula to feel light and gentle on your skin. For healthy skin through every-day care.

Ultra-rich Mask

Supports the activity of skin with impaired barrier function
that is sensitive to dryness and other external stimuli.

*Image only

Sheet
made with Bemliese®
for a snug fit on your skin.

This sheet clings tightly to your face to allow
moisture in the mask to penetrate quickly,
for
hydration that lasts until the next morning.

Bemliese® is a cupro non-woven fabric from Asashi Kasei (corporation). Registration No. F47X291

Low-irritant, additive-free formula!
Free from seven irritants

  • No added fragrance
  • No added color
  • Mineral oil free
  • Alcohol free
    (ethyl alcohol)
  • Paraben free
  • Silicone free
  • Ultraviolet absorber free

Four-times tested

  • Allergy tested
  • Patch tested
  • Sting tested
  • Continuous 32-day use test by
    people prone to sensitive skin
    due to seasonal and health changes

(Some individuals may still experience allergic reactions,
skin reactions, or skin irritation.)

Line-up

  • Babyish
    Morning Care Mask
    Morning Care Mask
    Morning-use Mask
    Bulk Pack
  • Babyish
    Morning-use Mask
    Morning-use Mask
    Morning-use Mask
  • Babyish Precious
    Ultra-rich Mask
    Moisturizing
    Moisturizing
  • Babyish Precious
    Ultra-rich Mask
    Whitening
    Whitening
  • Babyish Precious
    Ultra-rich Mask
    Plumping
    Plumping
  • Babyish Precious
    Milky Mask
    Moisturizing
    Moisturizing
  • Babyish Precious
    Milky Mask
    Whitening
    Whitening
  • Babyish Precious
    Milky Mask
    Plumping
    Plumping
  • Babyish Mask
    Rich
    Rich
  • Babyish Mask
    Translucence
    Translucence
  • Babyish Mask
    Highly-moisturizing
    Highly-moisturizing
  • Babyish Mask
    Rich
    Rich
  • Babyish Mask
    Translucence
    Translucence

Morning-use Mask

Just one sheet for complete care from face wash to primer

Clear Turn Babyish Morning-use Mask

Clear Turn Babyish

Morning Care Mask

32-pack

With permeating hyaluronic acid, permeating collagen, permeating amino acid, Baby Barrier Ingredient *1, and coix seed extract GL (moisturizer) / Keratin-softening ingredient (malic acid), vitamin C derivative *2 (product antioxidant) / Low acidity / No added color / Mineral oil free / Silicone free / Ultraviolet absorber-free

*1 (Glycerylamidoethyl Methacrylate/Stearyl Methacrylate Copolymer, BG) *2 Disodium Ascorbyl Sulfate GL is glycerin

Morning-use Mask

Just one sheet for complete care from face wash to primer

Clear Turn Babyish Morning-use Mask

Clear Turn Babyish

Morning Care Mask

7-Pack

With permeating hyaluronic acid, permeating collagen, permeating amino acid, Baby Barrier Ingredient *1, and coix seed extract GL (moisturizer) / Keratin-softening ingredient (malic acid), vitamin C derivative *2 (product antioxidant) / Low acidity / No added color / Mineral oil free / Silicone free / Ultraviolet absorber-free

*1 (Glycerylamidoethyl Methacrylate/Stearyl Methacrylate Copolymer, BG) *2 Disodium Ascorbyl Sulfate GL is glycerin

Select botanical formula

Feels gentle on sensitive dry skin

Clear Turn Babyish Precious Ultra-rich Moisture Mask

Clear Turn Babyish Precious

Ultra-rich Moisture Mask

32-pack Moisturizing type

Formulated with hyaluronic acid, lipidure*GL (moisturizing)

*GL is glycerin

Select botanical formula

Feels gentle on sensitive dry skin

Clear Turn Babyish Precious Ultra-rich Whitening Mask

Clear Turn Babyish Precious

Ultra-rich Whitening Mask

32-pack Whitening type

Formulated with coix seed, saxifraga sarmentosa extract, GL (moisturizer)

*GL is glycerin

Select botanical formula

Feels gentle on sensitive dry skin

Clear Turn Babyish Precious Ultra-rich Plumping Mask

Clear Turn Babyish Precious

Ultra-rich Plumping Mask

32-pack Plumping type

Formulated with collagen, trehalose derivatives, GL (moisturizer)

*GL is glycerin

Milky

With an ultra-rich milky feel

Clear Turn Babyish Precious Moisturizing Mask

Clear Turn Babyish Precious Milky

Moisturizing Mask

5-pack Moisturizing type

Formulated with lipidure ®GL (hydrating)

*GL is glycerin

Milky

With an ultra-rich milky feel

Clear Turn Babyish Precious Whitening Mask

Clear Turn Babyish Precious Milky

Whitening Mask

5-packWhitening type

Formulated with coix seed and GL (moisturizers), vitamin C derivative (product antioxidant)

*GL is glycerin

Milky

With an ultra-rich milky feel

Clear Turn Babyish Precious Plumping Mask

Clear Turn Babyish Precious Milky

Plumping Mask

5-packPlumping type

Formulated with coenzume Q10 (ubiquinone) GL

*GL is glycerin

Contains skin conditioning
ingredients

Select formulas by type
for women in their 20s

Clear Turn Babyish Moisturizing Mask

Clear Turn Babyish

Moisturizing Mask

7-packRich type

Formulated with hyaluronic acid, lipidure*, trehalose derivative, amino acids, glycerin (moisturizer)

*GL is glycerin

Contains skin conditioning ingredients

Selectively formulated
by type for women in their 20s

Clear Turn Babyish Precious Whitening Mask

Clear Turn Babyish

Whitening Mask

7-pack Fresh translucent type

Formulated with vitamin C derivative, saxifraga stolonifera extract, hyaluronic acid, amino acid, glycerin (moisturizer)

Contains skin conditioning> ingredients

Selectively formulated
by type for women in their 20s

Clear Turn Babyish Highly-moisturizing Radiance Mask

Clear Turn Babyish

Highly-moisturizing Radiance Mask

7-packHighly-moisturizing Radiance Type

Formulated with, collagen, honey, hyaluronic acid, amino acid, glycerin (moisturizer)

Contains skin conditioning
ingredients

Selectively formulated
by type for women in their 20s

Clear Turn Babyish Precious Moisturizing Mask

Clear Turn Babyish

Moisturizing Mask

50-packRich type

Formulated with, hyaluronic acid, lipidure, ®trehalose derivative, amino acids, glycerin (moisturizer)

Contains
skin conditioning ingredients

Selectively formulated
by type for women in their 20s

Clear Turn Babyish Precious Whitening Mask

Clear Turn Babyish

Whitening Mask

50-pack Fresh translucent type

Formulated with, vitamin C derivative, saxifraga sarmentosa extract, hyaluronic acid, amino acid, glycerin (moisturizer)

OTHER PRODUCTS

  • Beautiful Skin Artisan
  • Deep-sleep Beauty Sheet Mask
  • PRiNCESS VEiL ALL in 1 CARE MASK
  • BABYISH PURE SKIN MASK
  • Essence Mask
  • Plumping Mask
  • Whitening Mask
  • Royal Jelly Mask